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What’s really behind Trump’s pledge to lower drug prices by 1,500%

Trump is promising to slash drug prices by 1,500%. Here’s what’s really happening

Former President of the United States, Donald Trump, is once more in the spotlight following a daring promise: to reduce prescription drug costs by an incredible 1,500%. This statement has stirred enthusiasm among his followers and ignited discussions across various political arenas. However, the magnitude of the figure has prompted numerous experts, commentators, and regular citizens to ponder over the feasibility, mathematical validity, and potential implementation of such a proposal.

At first glance, the claim grabs attention. The cost of medications has been a continuous concern for countless people in the United States, impacting not only those requiring treatment but also insurance companies, medical centers, and government financial plans. The notion of significantly reducing drug costs is attractive, especially for individuals who find it challenging to pay for essential treatments every month. Nonetheless, when the reduction percentage is more than the entire price of the item itself—as suggested by a claim of “1,500% reduction”—it naturally prompts inquiries about the preciseness and purpose of such a statement.

To understand the feasibility of such a promise, it is important to look at the math. In basic terms, a reduction of 100% would make a product free. Going beyond that—let alone reaching 1,500%—doesn’t align with conventional pricing logic. A cut of 1,500% would suggest not only eliminating the cost entirely but also effectively paying consumers many times over for taking the drug, something that is not standard practice in any market, let alone the pharmaceutical industry.

This has led observers to believe that the figure may be more rhetorical than literal, intended to emphasize the severity of Trump’s dissatisfaction with current pricing structures rather than to serve as a mathematically precise policy proposal. Trump has a history of using hyperbolic language to capture attention and frame policy debates, and this statement appears to follow that pattern.

Still, underneath the exaggerated figure lies a real and ongoing policy issue: the exceptionally high cost of prescription medications in the United States compared to other developed countries. The U.S. pharmaceutical market is unique in that it allows for drug prices to be set largely by manufacturers, without government-imposed caps seen in countries with single-payer systems or more aggressive price negotiation frameworks. As a result, some drugs cost several times more in the U.S. than they do elsewhere, leading to public outrage and increasing calls for reform.

Trump’s previous record on drug pricing offers some insight into how he might approach the problem if given the opportunity. During his presidency, he pushed for a “most favored nation” rule, which would have tied U.S. drug prices to the lower prices paid by other wealthy nations. That proposal, however, faced intense pushback from the pharmaceutical industry and was ultimately blocked in court. He also signed executive orders intended to allow the importation of certain drugs from Canada, where prices are lower, though these initiatives faced logistical and legal hurdles that prevented them from being widely implemented.

The 1,500% figure, then, is best understood in the context of Trump’s broader political strategy. By making an extreme promise, he positions himself as a champion for consumers while casting his opponents—whether they be Democrats, industry executives, or bureaucrats—as defenders of an unjust system. The reality, however, is that any serious reduction in drug prices would require cooperation between Congress, regulatory agencies, and the pharmaceutical industry, as well as significant changes to patent law, pricing transparency rules, and Medicare’s negotiating power.

Economic specialists caution that while substantial reductions in prices might decrease expenses for patients initially, they could also lead to unforeseen effects. The pharmaceutical sector frequently states that elevated drug costs support research and development, facilitating the discovery of novel therapies. They argue that a sharp decline in profits could hinder innovation and lower the quantity of new medications reaching the market. Opponents of this perspective argue that a significant portion of the industry’s R&D funding comes from taxpayers via grants and government-supported research initiatives, and that pharmaceutical firms often allocate more funds to marketing than to the creation of new treatments.

For patients, the stakes are tangible and immediate. Many Americans ration medications, skip doses, or go without treatment altogether because of high costs. In life-or-death cases—such as insulin for diabetics or chemotherapy drugs for cancer patients—unaffordable prices can have devastating consequences. The public’s frustration is not unfounded, and politicians of both parties have recognized the political potency of promising relief.

Trump’s recent declaration resonates with this discontent but omits many specifics. Which medications would be impacted by these substantial price decreases? Would the price reductions affect brand-name medications, generics, or both categories? How would the government implement these reductions within a predominantly private, market-oriented healthcare framework? Without addressing these queries, the pledge seems more like a headline-grabbing announcement than a solid policy proposal.

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The political equation is straightforward: the issue of drug costs resonates across party lines, providing a potent theme for electoral campaigns. However, implementing changes is significantly more challenging. Previous initiatives to reform the system have faltered due to the sway of pharmaceutical lobbyists, the intricacy of American healthcare regulations, and the worldwide characteristics of the drug supply chain. Any decisive action on pricing would probably encounter prolonged legal disputes and opposition in the political arena.

Currently, minor and gradual changes have proven to be somewhat effective. The Inflation Reduction Act, enacted during President Biden’s term, introduced policies enabling Medicare to discuss prices for specific expensive medications for the first time and imposed limits on insulin costs for the elderly. Although these changes are less comprehensive than Trump’s expansive language, they signify concrete progress toward making healthcare more affordable.

Whether Trump’s 1,500% promise is remembered as a serious policy idea, a rhetorical flourish, or simply campaign theater will depend on how it is developed in the months ahead. For now, it stands as an example of how political language can blur the lines between ambition and reality—especially on issues as deeply personal and financially burdensome as the cost of medicine.

The core issue is that people in the United States spend much more on prescription medications than those in similar countries, and resolving this inequality will demand a comprehensive, ongoing strategy. Be it via negotiation, regulation, or overhauling the pharmaceutical industry, the aim to reduce expenses is a common objective. The difficulty is transitioning from ambitious commitments to practical, legally viable, and economically feasible remedies—something no government, whether Republican or Democrat, has completely succeeded in accomplishing.

By Frank Thompson

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